đď¸Why The Chicago Bulls Are Winning At NFTs | Pod 182
Whatâs up everybody, itâs LG Doucet here.
Iâll be honest with you.
Putting the podcast together in this new format is a lot more work than I thought it would be. And I donât mean the production part (recording, editing, uploading). I mean the writing portion.
Each time I dive into one of these topics (and its only been two so far), I immediately get sidetracked by new facts and information I had never considered.
I guess thats just how the internet works. Search for one thing, find 20 new things you didnât anticipate.
So the hard part here has been to try and stay focused on the subject matter at hand, and diligently cut pieces of information that arenât necessary.
A challenging task, when youâre looking up things like:
How much money do NBA Teams?
What types of NFTs have Team released?
What is the right YouTube clip to use for this?
Itâs an easy internet spiral.
But I will say that despite the long hours, Iâm enjoying the work. Todayâs show was a pleasure to put together, so I hope you enjoy it!
đTodayâs Pod: Why The Chicago Bulls Are Winning At NFTs
There are very few vibes like the 1990s Chicago Bulls.
MJ and the team were truly the first ever global sports mega brand, transcending culture, media, and overall celebrity culture.
And the after effects of that prominence are still being felt today, as the Bulls absolutely dominate the merchandise market of the NBA and shoot way above their weight in terms of valuable franchises.
On todayâs show, we look at two different storylines, and how they intersect:
The business of the NBA, and its wild beginnings as a way to make extra profit on empty hockey arenas (yes, actually)
The Chicago Bulls, and how they have launched their brand into NFTs in a very purposeful, sober, and community-driven way.
We also feature Luka Dukitch, the Executive Director of Content at the Bulls, to tell us who Bulls fans are, and how the team approaches a new medium like web3.
The numbers to look for in this one:
$10 billion: How much Michael Jordanâs stardom brought into the U.S. economy in 1998 (estimated).
4th place: The spot the Bulls occupy on the Forbes list of most valuable NBA franchises (1st: Knicks, 30th: Grizzlies).
60% of sales: The percentage of States where the Bulls are the most sold items at LIDS.
70% of fans: The amount of Bulls social media fans that reside OUTSIDE North America.
55 ETH: The total amount brought in by the Chicago Bulls on their NFT auctions, featuring 23x different 1/1 pieces made by different artists
184 videos: How many TikToks you can watch featuring Benny The Bull.
Enjoy!
đICYMI: Steph Curryâs Multi-Billion Dollar Future in Crypto
To kick off the podcast revamp, we profiled Steph Curry and his growing list of investments and accolades in web3.
And the numbers alone were quite staggering:
We also used the opportunity to dive into Stephâs business dealings, and re-tell the absolutely insane story about how Nike could have retained Steph but ultimately let him go to Under Armour for less than $4M per year.
4 million bucks. To retain the all-time leader in 3-pointers!
(although he wasnât the record holder just yet at the time)
Letâs hope FTX never fumbles the bag like that.
â¨Top Hits of 2022
Weâve recorded a lot this year. Here are the top downloaded pods on TFM so far.
đĽ 10 Rules for NFTs in 2022
đĽ The Blog That Blew Up NFTs | Jonathan Bales
đĽThe Future of Crypto Influencers | Space Cowboy
đĽ Will Sports NFTs Survive?
đĽ The History of Crypto Winter
đĽ Crypto Portfolio 101 | Scott Melker
**This is not financial advice. Nothing in this newsletter, podcast, or publication should be considered financial or trading advice of any kind. Please do your own thorough research and make your own trading decisions. This is not advice.â
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