🎙️Why Tom Brady’s $200M NFT Project Is Struggling | Pod 184

What’s up everybody, it’s LG Doucet here.

Straight up: I did not expect to be putting out this pod today.

As recently as 5 days ago, I was planning still deep in podcast planning, charting out juicy topics for the rest of 2022.

But then a tweet caught my eye, and everything changed.

The tweet was from Indiana Pacers star Tyrese Haliburton, and it announced a podcast partnership with Tom Brady’s Autograph platform.

The show, titled Get Minted, will feature flashy celebrities and investors, and “break down the power of NFTs through conversations”

Yet something was off. The first comment beneath Autograph’s post was a bit concerning:

NFT_Attorney @NFT_Attorney

@Autograph Tyrese, can we discuss the millions of dollars Autograph has stolen from its buyers? The lies, manipulation and neglect the CEO has displayed in the short amount of time since they launched? The fact @TomBrady associates his brand with this scam is mind blowing.

And thus, down the rabbit hole I went into the story of Autograph…

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✍️Today’s Pod: Why Tom Brady’s $200M NFT Project Is Struggling

I want to be incredibly clear about today’s episode: it is NOT intended to be a hit piece.

I don’t own any Autograph NFTs, and had literally never been to the website or accompanying Draft Kings marketplace until just 5 days ago.

So I have no agenda here.

Rather this pod is written from a newbie’s perspective (mine), and collects the relevant information about the platform, its founders, and its (relatively) angry collector base.

We also look at Tom Brady’s actual involvement, and how that could be the key to turning things around.

The numbers to look for in this one:

• $205 million: total funding raised by Autograph

• $8-12 million: estimated revenue to date from Autograph NFT drops

• Rank #9: Tom Brady’s ranking on the 2022 Forbes Highest Earning Athletes

• $100,000+: total spent by certain collectors on Autograph

• 15%: fees charged when you sell an Autograph NFT on the Draft Kings marketplace (10% for Autograph, 5% for DK)

• $100 million: co-founder Richard Rosenblatt’s net worth

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👟ICYMI: How Nike Plans To Double Revenue With NFTs

Man, last week’s pod was such a joy to watch.

And I’d be lying if I said I didn’t head over to OpenSea a few times last week and consider dropping like $15k on a CLONE X.

Nike is the best in the biz, and looking very closely at their digital transformation really reveals how bullish they are on NFTs.

And how it could QUITE LITERALLY double their sneaker revenue, if/when consumers get comfy with Digital IDs.

The big numbers:

TheFirstMint @TheFirstMint

Key numbers from this week's pod about the RTFKT & Nike: 💰$1.32B secondary volume of all @RTFKT collections 🌋6th Clone x's spot for all time volume on OpenSea 👟66% total sold Nike products that are SHOES 🛍️30% Nike's goal for how many of its sales are through digital

The pod:

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✨Top Hits of 2022

We’ve recorded a lot this year. Here are the top downloaded pods on TFM so far.

🔥 10 Rules for NFTs in 2022

🔥 The Blog That Blew Up NFTs | Jonathan Bales

🔥The Future of Crypto Influencers | Space Cowboy

🔥 Will Sports NFTs Survive?

🔥 The History of Crypto Winter

🔥 Crypto Portfolio 101 | Scott Melker

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**This is not financial advice. Nothing in this newsletter, podcast, or publication should be considered financial or trading advice of any kind. Please do your own thorough research and make your own trading decisions. This is not advice.”

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